Who I Am
I'm Xiaosong Wen, the editor behind SellerStack. I've spent years building and running online shops, and SellerStack is where I put that experience to work: testing the tools sellers actually use — listing optimization, keyword research, inventory, print-on-demand — so small sellers can build a stack that fits their budget instead of guessing.
The SellerStack Promise
- Hands-on testing — tools are signed up and used for real seller workflows before they're recommended
- Price-first — every recommendation accounts for what a small shop can actually afford
- No pay-to-rank — vendors can't buy a higher position or a better score
How I Evaluate Tools
- I use the tool on a real store workflow — listing, keyword research, or production — not a demo.
- I check pricing against what each tier actually includes, including free-tier limits.
- I compare against direct competitors so you see the trade-offs, not just the highlights.
- I update articles when pricing or features change, with the change dated.
The full process is on the How We Test page.
Editorial Independence
SellerStack is reader-supported through affiliate links and ads. That model only works if the recommendations are trustworthy, so a tool wins a spot here only because the data says so. Full details in our Affiliate Disclosure.
Corrections & Contact
Found an outdated price, a broken link, or a tool you want us to cover? Email hello@ecomstackhub.com — we read every message and fix errors fast.